Finding Revenue In Today’s Digital World

Businesses looking for customers online need to understand that the digital playing field continues expanding with little end in site. Customers increasingly transact business, exchange information and pay bills online. And not just online, but increasingly with their phone online. Does your revenue stream increasingly come via online sources? Do you believe that is happening in the same way and at the same level as your competitors? If you have invested into sales/marketing over the years — phone books, direct mail, lead-generating services, truck magnets, hats, etc. —...

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Importance of Mobile

Given the importance of ‘digital’ to businesses of every size Particularly for home and local services Google is the default search engine on Mobile devices and powers 95% of mobile searches worldwide. Google is rolling voice search out on its mobile devices and this is new type of search for several reasons. If you are a brick-and-mortar business, particularly working directly with end customers, Google search should be considered a prime source or prospects. Why? Because Google presents direct communication options in mobile search results. Your customer can search for your...

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Minimizing Hacking Risk With WebIT Best Practices

One element of doing business in today’s digital world is that change is constant. Not just change to the apps and programs we use, but how we use them and how we get things done on a daily basis. Your customers are looking for you in ways you didn’t foresee two, three or four years ago. More of us use computers and phones more often for convenience — scheduling, paying, ordering — as well as for research and information gathering. As customers increasingly integrate digital tools into their daily lives alert businesses work hard to meet them there. And there is no...

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